theBar.com
Master the Mix
With cocktail culture going mainstream we tranformed a simple recipe site into a destination for the movement. By simply asking "What'll you have?" we made it simple for people to not only explore and find recipes, but to give them the confidence to make cocktails that rival ones made by the best mixologist in the East Village.
Photography
Website


Selected Works

Maspeth x St. JohnsDesign, Campaign

NUIOBrand, Launch Campaign, 360

theBar.comBrand, Relaunch

PanasonicGlobal Website

AMFFBrand, Relaunch

EquitableCampaign

American ExpressBranded Content, Product Launch

MaspethBranding, Design